War is hell — but damned profitable!
For awhile, it looked like corporate America wasn’t going to get to share in the spoils of our glorious upcoming war with Iraq.
I know that the usual thieves in the Defense Industry have already been profiting by the buildup, but aside from the obvious players, other segments of the economy have yet to exploit war fever to their advantage — until now.
Finally, the corporate media giants have stepped up to claim their share of war economy profits.
Fox News Channel, led by its infamous naturalized wingnut, Rupert Murdoch, has used its close ties to the Bush Cartel and its utter lack of journalistic ethics to convince the average American nimrod that it and it alone speaks the truth about the coming war. And while the numbers are relatively small, this important part of the conservative media machine has trounced CNN and MSNBC in the so-called Cable News ratings war; proving that when people find a media outlet that represents their narrow views, they don’t dare change channels, lest they be exposed to another viewpoint that makes them question their own.
Fortunately (for them), the danger of this happening is becoming less and less likely.
In order to attract more of the factless Fox crowd, CNN is now promoting the war very heavily; even to the point of creating the Iraq Tracker for your browser so that you can keep up-to-date on the latest developments when Bush’s war commences.
Radio giant Clean Channel Communications, with its 1200 stations in lockstep with it’s conservative management hasn’t sit still in its war planning either.
According to columnists Cary Spivak and Dan Bice of the Milwaukee Journal Sentinel, sales personnel for the six Milwaukee area Clear Channel stations sent a memo entitled, “Planning for the Possibility of War with Iraq” to over 1,000 companies which “laid out the buying opportunities that could come from an attack.”
“In the event of a war our coverage of these events allows for additional commercial inventory allotments,”wrote Keith Bratel, sales chief for six Milwaukee stations, including WMIL-FM (106.1) and WISN-AM (1130). “This could allow more than normal availability for advertisers.”
According to Bratel, his memo was “largely lifted from one that was sent by Jeff Tyler, marketing manager for the six Clear Channel stations in Madison.”
I suspect that this memo has circulated to all 1200 Clear Channel stations. But don’t think that these two exemplary American business types are just about increasing corporate profits.
Tyler, like Bratel, said he hopes the situation with Iraq doesn’t come to [war], offering the standard platitudes about armed conflict.
“Obviously, guys could be dying and women could be dying,” Tyler said, “and it’s a horribly tragic thing.”
Still, business is business.
“Everybody has had the same problem since 9-11,” Tyler said. “Everybody has concerns about the placement of advertising during times of crisis.”
So when the war begins and the threat of pre-empted advertising looms, be sure to tell those companies who support the war effort to keep on buying radio time.
It’s the patriotic thing to do.
In the meantime, I’ve got to sign up for the Iraq Tracker. I don’t want to miss one exciting moment of Bush’s boondoggle!